TERMS OF USE
Effective Date: 12/31/2024
Welcome to Product Market Fit Lab Limited (“we,” “us,” or “our”). Product Market Fit Lab Limited provides consulting, guidance, digital resources, and other services (collectively, the “Services”) to help startups and founders pursue product-market fit (“PMF”) and related goals. These Terms of Use (“Terms”) govern your use of https://www.pmflab.com, our subdomains (e.g., start.pmflab.com), and any related websites, funnels, or online platforms operated by Product Market Fit Lab Limited (collectively, the “Site”).
By accessing or using the Site and Services, you agree to be bound by these Terms. If you do not agree, you must discontinue use immediately. We reserve the right to modify or update these Terms at any time, and your continued use of the Site following any changes indicates your acceptance of those changes.
1. ELIGIBILITY
1.1 Age Requirement
You must be at least 18 years of age (or the age of legal majority in your jurisdiction) to use this Site and Services. By accessing the Site, you represent that you have the legal capacity and authority to agree to these Terms.
1.2 Business Use
Our Site and Services are intended primarily for startup founders, entrepreneurs, investors, and business professionals seeking PMF insights and resources. By using the Site or Services, you confirm you are acting for business or professional purposes.
2. SCOPE OF SERVICES
2.1 Consulting and Resources
Product Market Fit Lab Limited offers consulting sessions, digital products (e.g., toolkits, templates), and strategic guidance to help your startup or product find and/or accelerate product-market fit. Any materials provided—such as checklists, spreadsheets, or e-books—are for general informational purposes only.
2.2 No Guarantee of Results
While our Services aim to improve your product strategies, marketing, and funding approaches, we do not guarantee any particular outcome or financial result. Your success depends on a variety of factors unique to your business.
2.3 Investment-Related Content
From time to time, we may provide resources or introductions related to potential investments in PMF-verified startups. We are not a registered broker-dealer, financial advisor, or investment fund and any content we provide is for informational purposes only. Always seek professional legal, tax, and financial advice before making any investment decision.
3. USER ACCOUNTS & REGISTRATION
3.1 Account Creation
To access some features of the Site or Services (e.g., restricted content, assessments, quizzes, or funnel sequences), you may be required to provide certain personal information or set up an account. You agree to provide accurate and current information.
3.2 Security
You are responsible for maintaining the confidentiality of any login credentials and all activities that occur under your account. Notify us immediately if you suspect unauthorized use of your account.
3.3 Termination
We reserve the right, at our discretion, to suspend or terminate user accounts at any time for violation of these Terms, suspected misuse, or other lawful reasons.
4. INTELLECTUAL PROPERTY
4.1 Ownership of Materials
All Site content—such as text, graphics, logos, icons, images, audio clips, video clips, digital downloads, data compilations, and software—is the property of Product Market Fit Lab Limited or its content suppliers and is protected by intellectual property laws.
4.2 Limited License
We grant you a limited, non-exclusive, non-transferable license to access and make personal use of the Site and Services. You may not reproduce, duplicate, copy, sell, or otherwise exploit any part of the Site or Services for commercial purposes without our express written consent.
5. USER CONTENT & CONDUCT
5.1 User Content
If you upload, post, or transmit any content through the Site (e.g., in feedback forms, public forums, or comment sections), you warrant that you have the legal right to do so and that the content does not violate any laws or third-party rights.
5.2 Prohibited Conduct
You agree not to:
Use the Site or Services for unlawful or fraudulent purposes.
Interfere with or disrupt the Site’s functionality or servers.
Upload or transmit viruses, malware, or other malicious code.
Collect or harvest personal data about other users without their consent.
5.3 Right to Remove
We reserve the right, but are not obligated, to remove or disable access to content that we determine may violate these Terms or is otherwise harmful or objectionable.
6. FEES & PAYMENT
6.1 Billing
Certain consulting services, digital products, or subscription plans may require payment of fees. All fees are due according to the payment schedule presented at checkout or in a separate agreement.
6.2 No Refunds
All sales are final. We do not offer refunds on any products or services once purchased or accessed, unless explicitly stated in a separate written agreement.
6.3 Payment Processing
Payment information may be handled by third-party payment processors. We are not responsible for errors or security breaches by these third-party services.
7. THIRD-PARTY LINKS
The Site may include links to external websites, content, or resources not controlled by Product Market Fit Lab Limited. We provide these links only as a convenience and do not endorse or assume liability for any third-party content, products, or services.
8. DISCLAIMERS
8.1 General Disclaimer
All Services and content provided by Product Market Fit Lab Limited are for informational purposes only. We make no representations or warranties, express or implied, regarding the accuracy, reliability, or completeness of any content.
8.2 No Financial or Legal Advice
Nothing on this Site or in any materials we provide should be taken as financial, legal, tax, or investment advice. We recommend consulting with licensed professionals in those fields.
8.3 No Guarantee of Results
We do not guarantee you will achieve product-market fit, increased funding, or any specific business outcome as a result of using our Services. Your use of the Site and Services is at your own risk.
8.4 As-Is, As-Available Basis
The Site and Services are provided “as is” and “as available,” without warranties of any kind, either express or implied. We disclaim all warranties, including implied warranties of merchantability, fitness for a particular purpose, non-infringement, and course of dealing or usage of trade.
9. LIMITATION OF LIABILITY
To the maximum extent permitted by law, Product Market Fit Lab Limited and its officers, directors, employees, and affiliates shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising out of or related to your use (or inability to use) the Site or Services. In no event shall our total liability to you for all damages, losses, or causes of action exceed the amount you paid, if any, for accessing or using the part of the Site or Services that gave rise to the claim.
10. INDEMNIFICATION
You agree to indemnify, defend, and hold harmless Product Market Fit Lab Limited and its employees, contractors, agents, affiliates, and successors from any claims, liabilities, damages, judgments, awards, losses, costs, or expenses (including reasonable attorneys’ fees) arising out of or related to:
Your use of the Site or Services in violation of these Terms.
Any content you submit or post.
Any breach of law or rights of a third party by you.
11. PRIVACY & DATA PROTECTION
Your privacy is important to us. Please review our [Privacy Policy] for information on how we collect, use, and protect your personal data. By using our Site and Services, you agree to our data practices as outlined therein.
12. MODIFICATIONS & TERMINATION
12.1 Modifications
We may modify or discontinue any part of the Site or Services at any time, with or without notice. We also reserve the right to update these Terms. The “Effective Date” at the top indicates when these Terms were last revised.
12.2 Termination of Access
We may terminate or suspend your access to the Site or Services, without prior notice, for conduct that we believe violates these Terms or is harmful to others.
13. DISPUTE RESOLUTION
13.1 Governing Law
These Terms and any disputes arising under them are governed by the laws of the State of Florida, without regard to its conflict-of-law principles.
13.2 Arbitration or Courts
Any dispute arising out of or relating to these Terms shall be resolved by binding arbitration in Florida, unless otherwise required by law. If arbitration is not enforceable, disputes shall be resolved in the state or federal courts located in Florida.
13.3 Attorneys’ Fees
The prevailing party in any dispute shall be entitled to recover its reasonable attorneys’ fees and costs, in addition to any other relief.
14. ENTIRE AGREEMENT
These Terms, along with any additional agreements or policies referenced herein (e.g., Privacy Policy), constitute the entire agreement between you and Product Market Fit Lab Limited regarding the Site and Services, superseding all prior or contemporaneous understandings.
15. SEVERABILITY
If any provision of these Terms is deemed invalid or unenforceable, the remaining provisions will continue in full force and effect.
16. WAIVER
The failure of Product Market Fit Lab Limited to enforce any right or provision of these Terms shall not constitute a waiver of such right or provision.
17. CONTACT INFORMATION
If you have any questions or concerns regarding these Terms, please contact us at:
Acknowledgment
By using the Site or our Services, you acknowledge that you have read, understood, and agree to be bound by these Terms of Use. If you do not agree, you are not authorized to use the Site or the Services.